Brand Assets

This is the brand style guide for Robin. It's got all the logos, fonts, and brand colors that a person could ever hope for. Don't worry, it also covers how to use them.

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Logo Guidelines

Approved ways to use the logo. Download brand assets.

Color on light background. Download PDF + PNG

Color on navy background. Download PDF + PNG

White on gradient background. Download PDF + PNG

Dark on light background. Download PDF + PNG

Brand Colors

The colors and how to use them. Download the ASE.


Robin Red

Single color logo or background


Dark Red

Red end of Robin gradient



H3, H5, and primary button


Dark Orange

Orange end of Robin gradient



H1, H2, H4, sidebars, and dark panels


Dark Navy

Darker panel for navy background


Light Navy

Body text on dark backgrounds



Links on red/orange background



Links on light background


Light Blue

Links on dark background



Body text and active inputs


Border Gray

All borders and dividers


Background Gray

Main background


Roses are red, violets are blue, headlines are LFT Etica, and body text is Source Sans Pro.


Headline 1

font: 700 60px "lft-etica", Helvetica, Arial, sans-serif;
color: #32383E;


Headline 2

font: 700 36px "lft-etica", Helvetica, Arial, sans-serif;
color: #252A2E;


Headline 3

font: 600 24px "Source Sans Pro", Helvetica, Arial, sans-serif;
color: #252A2E;


Headline 4

font: 600 18px "Source Sans Pro", Helvetica, Arial, sans-serif;
color: #252A2E;

Headline 5
font: 500 italic 15px "Source Sans Pro", Helvetica, Arial, sans-serif;
text-transform: uppercase;
color: #EE3F46;


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font: 500 16px "Open Sans", Helvetica, Arial, sans-serif;
color: #666666;


Codenamed "Robinstrap", this collection of Robin-styled LESS files contains things like typography, buttons, and forms. We hope it makes getting started a little easier for you.